EF Auto Welcomes New Audi & CUPRA Dealerships in Major Precinct Expansion
Essendon Fields Auto has officially grown again, with Zagame Automotive opening its brand‑new Audi Essendon Fields and CUPRA Essendon Fields dealerships – a milestone development that enhances Australia’s largest and most successful automotive precinct.
Located at 346 Wirraway Road, the dual-brand site represents one of the final pieces of developable land within the thriving Essendon Fields Auto mall, marking a significant investment in Melbourne’s fast‑growing north‑western region.
The newly completed project delivers more than 1,400m² of premium showroom space, supported by a 2,400m² state‑of‑the‑art servicing facility designed for the future of mobility. Audi Essendon Fields has brought world-class German engineering, progressive luxury, and cutting-edge electric vehicle technology, while with its distinctive European design, high-performance DNA, and electrifying spirit, CUPRA Essendon Fields is already turning heads. Both the showrooms and the service centre are fully equipped for electric vehicles, complete with fast‑charging stations and EV‑ready infrastructure throughout.
This development further strengthens Essendon Fields Auto’s position as the largest single-site collection of dealerships in the Southern Hemisphere, now home to 18 dealerships representing some of the world’s leading automotive brands.
In 2025, Essendon Fields Auto recorded over 21,000 vehicle sales for the fourth consecutive year, with sales approaching $1 billion in value – a momentum set to continue with Audi and CUPRA now open.
With the new Essendon Fields Audi and Essendon Fields CUPRA dealerships now open, Essendon Fields Auto continues its evolution as the premier destination for automotive choice, service, and innovation – all in one accessible location.
For trading hours and brands on site at Essendon Fields Auto, click here.